Reaching Our Sisters EverywhereHealth Equity Action for Lactation Initiative (HEAL)
A Breastfeeding Program for African American Mothers and Families
African American mothers and families, perinatal Black families, community health workers and organizations, and healthcare providers
From breastfeedingrose.org/heal-initiative ↗About this program
The Initiative's goal is to improve breastfeeding initiation and duration rates in Black communities by prioritizing perinatal Black families, community health workers and organizations, and healthcare providers.
Strategy 1 : Develop and facilitate a national community of practice to use and disseminate ION materials, support evidence-based breastfeeding practices in maternity care, and enhance training for medical and lay support of African American mothers and infants.
Strategy 2: Expand the Perinatal Community Health Worker Collaborative that incorporates ION material into direct service support to pregnant and parenting women and their families.
Strategy 3: Develop and execute a national digital media campaign to promote ION and other breastfeeding support materials.
The HEAL Initiative was originally funded through contract #75P00121C00058 with the Department of Health and Human Services (HHS) Office on Women's Health, September 30, 2021-September 29, 2023.
Questions
What is the goal of the Initiative?
The Initiative's goal is to improve breastfeeding initiation and duration rates in Black communities by prioritizing perinatal Black families, community health workers and organizations, and healthcare providers.
Are there upcoming events?
There are no upcoming events.
Who is the contact for the Initiative?
Andrea Serano, H.E.A.L. Initiative Project Manager, Email: aserano@breastfeedingrose.org
Details
- Who
- African American mothers and families, perinatal Black families, community health workers and organizations, and healthcare providers
Run by
Breastfeeding SummitsIn 2012, Reaching Our Sisters Everywhere Inc.ROSE Community TransformersThe ROSE Community Transformer Training is a two-day workshop utilizing an evidence-based curriculum on providing peer breastfeeding support.ROSE Breastfeeding ClubsFreeBreastfeeding clubs are open-forum discussions conducted by trained Community Transformers in an informal setting.