Atlanta Writers ClubDebut & Emerging Authors Marketing Program
Our Debut & Emerging Authors Marketing Program provides a dedicated space for fledgling authors to connect and collaborate with each other and learn from successful, experienced author-mentors about how to build buzz for their upcoming book launch or their existing book(s).
First-time and emerging AWC members who have published one to two books · 8-month mentorship period; mentors meet with their cohort once a month, and George Weinstein offers a marketing education session once a month, from January thr · $300 administrative fee (plus a 3% credit card processing fee) for new cohort members; discounted $250 administrative fee (plus a 3% credit card processing fee) for returning cohort members
From atlantawritersclub.org/writer-resources/awc-debut-and-emerging-authors-marketing-program ↗About this program
The Atlanta Writers Club (AWC) is welcoming applications for the 2027 cohort of our Debut & Emerging Authors Marketing Program! This program supports first-time and emerging authors (those who have published one to two books) who are AWC members, with the goal of helping them market their debut book or the book(s) they have already published.
The Debut & Emerging Authors Marketing Program provides a dedicated space for fledgling authors of novels, memoirs, and/or nonfiction to connect and collaborate with each other and learn from successful, experienced author-mentors about how to build buzz for their upcoming book launch or their existing book(s), particularly through strategic social media, newsletters/emails, Amazon, Goodreads, and/or BookBub engagement. In addition, the program offers mentors a means of giving back to the AWC and paying forward any help they received when they were marketing their early publications.
The enrollment period for the 2027 cohort closed on December 20, 2026.
Questions
Who is eligible for the program?
This program is open to all current, paid club members (must keep membership active at least until the end of the 8-month mentorship period).
How large is each cohort?
Participating AWC members will be grouped into a manageable cohort of no more than 10 people (similar genres and/or similar publishing stage where possible) to share experiences, challenges, and successes.
Are refunds available?
There are no refunds for the program. If a participant needs to withdraw for any reason, they will still receive links to all Zoom presentation recordings through the end of the program.
Is there a guarantee of sales results?
By submitting their application, the cohort member acknowledges there are no guarantees that participation in this program will result in the participant achieving any level of sales or bestseller status.
How long is the program?
The AWC member will participate in the program for a period of 8 consecutive months.
Details
- Who
- First-time and emerging AWC members who have published one to two books
- When
- 8-month mentorship period; mentors meet with their cohort once a month, and George Weinstein offers a marketing education session once a month, from January thr
- Where
- Online
- Cost
- $300 administrative fee (plus a 3% credit card processing fee) for new cohort members; discounted $250 administrative fee (plus a 3% credit card processing fee)
Run by
Craft of Writing Certificate Program$2,495 plus a 3% credit card processing fee ($2,569.85 total), payable by January 1, 2027; or four installments of $623.75/month plus 3% processing fee ($642.46/month total)The Atlanta Writers Club Craft of Writing Certificate Program offers a structured and focused approach to enhance AWC members’ writing skills and help them achieve personal and professional goals.Author Mentorship Program$500 plus 3% credit card processing fee for menteesThe Atlanta Writers Club (AWC) is proud to present our 2027 Author Mentorship Program! This unique opportunity provides AWC members with coaching and critique over an 8-month period to help mentees improve their manuscripts (e.g., book-length fiction and nonfiction, short stories
Critique GroupsAWC sponsors critique groups online and in-person throughout the metro Atlanta area, and we encourage our members to start new ones.